A campaign created during the 2020 global pandemic which devastated the economy of Belize. We were tasked of finding a way to communicate that Belize was a safe place to go and offers all the things that people around the world were missing in their lives.
Custom typography was created bases off of the letter forms in the Belize logo. The graphic elements were based off of the geometric shapes found in Mayan cultural art, pottery, textiles and ancient artifacts. These posters were displayed in the Miami, Houston and Chicago airports and added a huge pop of color in these environments.
To see more work from Belize, check out the creative section.